Opportunities don’t just happen.

You create them.

We are a team of seasoned strategists, creatives, and operators who have spent decades working alongside destinations, brands, and organizations navigating change, growth, and complexity. We partner with leaders who are ready to sharpen their narrative, make clearer decisions, and turn strategy into action that actually moves the needle.

We don’t believe in one-size-fits-all frameworks or strategies that live on shelves. Our work is built around clarity, momentum, and real-world execution—helping teams focus on what truly matters and let go of what no longer serves them.

At Kingfisher, we help organizations play bigger.

We work across the tourism industry and private sector to support:

  • Go-to-market strategy and execution with expertise in the tourism industry

  • Place branding and destination or civic brand development

  • Brand narrative development and positioning

  • Event support and content creation

  • Brand growth, strategy, and creative direction

Our approach blends insight with practicality. We ask better questions, challenge assumptions, and bring a calm, confident point of view to moments when organizations feel stuck, overwhelmed, or unsure of what’s next.

Turning ideas into action.

Our Work

A strategy agency with a fresh perspective and a strong point of view.

Let's work together

  • “Working with Kingfisher Strategy Agency was a truly transformative experience for our organization. They guided our Board of Directors through a thoughtful and engaging process, including three in-depth focus group sessions that gave everyone a voice and helped us clarify our collective vision. From the very beginning, it was clear they were not just hearing us—they were truly listening. Kingfisher took the time to understand who we are, where we’ve been, and where we hope to go. They captured the spirit of Orleans in a way that felt both authentic and forward-looking. The result is a new logo and brand identity that we’re incredibly proud of—one that resonates deeply with our community and represents our values and aspirations. We’re grateful for their insight, professionalism, and creative leadership throughout this journey.”

    — Judy Lindahl, Executive Director, Orleans Chamber of Commerce

  • "Kingfisher brought a deep understanding of the destination marketing industry to our team. Their work helped us expand our industry network and presence, building awareness of U.S. News & World Report's capabilities as a trusted, engaged partner in tourism marketing."

    — Carson Smith, U.S. News & World Report

  • “Kingfisher helped us enter Europe the right way. Their understanding of the tourism ecosystem, combined with a clear strategic approach, allowed us to engage the right leaders, earn trust quickly, and position Tiki for meaningful growth. They didn’t just open doors, they helped us walk through them with clarity and confidence.”

    — Mark Mamber, CEO, Tiki

  • "Anyone looking for a completely new look or a fresh start, get in touch with Kingfisher. We love our new look. It was transforming!”

    — Maree Forbes Gaughan, PhD, CEO, National Travel Center

Why work with us?

Our team brings decades of collective experience across global destinations, agencies, and organizations of all sizes. We’ve been in the room, led the conversations, implemented the plans, and lived with the outcomes.

That experience allows us to work efficiently, think strategically, and stay focused on impact over process. We don’t overcomplicate. We don’t perform. We help teams move forward with clarity and confidence.

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